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The NYC grocery field guide

Different packs.
Same measuring stick.

The price on the front of a shelf label tells you what a package costs. The unit price helps you compare different package sizes. Start by making sure the products belong in the same comparison.

Compare grocery prices

Free comparison starts with grocery staples.
Build your shopping list on the map, then compare.

Your notes beside the shelf01 / The list
THE NEXT GROCERY RUNNYC

Copy the label.
Keep the differences.

Rice
Same variety; net weight and package price
Milk
Same kind; volume and package price
Eggs
Same size; count and package price
Offer
Card, coupon or quantity requirement

Bring the package details into the comparison.This is a worksheet for reading labels, with space for the actual information you find.

Before you go

Match the food, the unit and the conditions before choosing the pack.

01

First decide what counts as a substitute.

Write down the item you intended to buy. Decide which differences you accept before browsing the shelf: another brand, another package size or another variety. Keep a requirement fixed if changing it would mean buying something you do not want.

Put dry rice beside dry rice of a suitable variety. Give ready-to-eat rice its own comparison if that is a different purchase for you. A smaller label number does not settle whether the product meets your list. For a whole-trip method, use the shopping-list guide.

02

Put both prices over the same unit.

Look for the words after the unit price, such as per pound, per ounce or per item. The NIST Unit Pricing Guide recommends consistent units within a product category so different brands and sizes can be compared.

A useful comparison worksheet
ItemCopy from the labelKeep beside the result
RicePrice and net weightVariety and dry form
MilkPrice and fluid volumeKind of milk
EggsPrice and countSize and required labels
Canned foodPrice and labeled quantityProduct and pack format

If the units differ, convert the quantities into a shared unit before dividing package price by quantity. Use a calculator rather than comparing the printed numbers alone. Keep weight and fluid volume separate; an ounce and a fluid ounce measure different things.

Keep the original information

Write the package price and quantity beside your calculation. That makes it easier to spot a copied size or misplaced decimal before choosing.

03

Use the price you can actually get.

A shelf can show a regular price, a member price and a separate offer. Copy the condition beside whichever price you use. If a coupon needs clipping, check that step. If an offer needs several packages, calculate using the purchase you would actually make.

  • EligibilityCan you meet the card or coupon requirement?
  • QuantityAre you comparing the required purchase, including every pack?
  • MatchDoes the offer apply to this size and variety?
  • Unclear labelAsk the store before treating the offer as usable.

Keep a conditional price separate from an ordinary price until you have checked the terms. The multi-buy guide walks through that decision.

04

Choose the package for this trip.

Now look at the package total alongside the unit comparison. Decide what fits the amount you need, the cash available for this shop and the space you have. You can choose a smaller pack even after comparing units.

New York State's Money Savings Guide recommends list planning, circular checks and unit-price comparisons. Use those checks together: the item still has to earn its place on your list.

Now use your list

Find a matching offer.
Then check the label.

Search for the groceries on your list on the map. Add any results you want to your shopping list, then open the free comparison. With an empty list, the comparison starts with grocery staples.

Open an offer's details and keep its size and terms beside your notes. Confirm missing unit information at the store before deciding between packages.

Open the free comparison
For the things you buy again

Your usuals.
Worth keeping an eye on.

Exclusive Deal Alerts watches up to 15 grocery items for matching offers in your NYC area. At most one alert email a day. It is an optional paid service.

See current pricing and terms ↗
A few fair questions

Before you head out.

Is the lowest package total the best value?

It depends on the amount inside and what you will use. Compare matching units, then decide whether the package fits this trip.

What if the shelf label uses a different unit?

Copy both quantities and convert them into the same unit. If the label is unclear, ask for help rather than guessing.

The source note

The NIST Unit Pricing Guide supports consistent unit comparisons. The New York State Money Savings Guide supports planning and price checks. The worksheet explains unit-price calculation. For dated prices, sizes and terms, open the live comparison.